Businesses have been using effective signage for decades. Technology has upped the game for signage in recent years because companies can communicate using prerecorded videos, eye-catching graphics, and vibrant images. Purchasing an indoor video wall is an investment worth making. But you need to consider some factors before pouring your entire marketing budget into the display. Continue reading to understand what an indoor video wall is and the factors to consider when buying one for your business.
What Is an LED Video Wall?
A video wall is a wall covered in multiple screens that work cohesively to create a display. Nothing much can beat the impact an indoor video wall makes. TV studios, shopping centers, sporting events, airports, and many other areas make excellent use of these displays. The space between each screen is small to create a seamless video wall.
Why Use LED?
LED screens create a bright, sharp display that’s perfect for marketing. Unlike dated technology, LEDs deliver top refresh rates and produce brightly lit images. Old technology requires backlit images to work. Nor do you need to worry about the display becoming overheated. LED walls work efficiently, meaning you won’t need to worry about a spike in energy bills. You’ll create a durable and long-lasting display that requires little maintenance.
How Do LED Video Walls Work?
You’re probably wondering how these impressive displays work. What makes them so bright and clear? The space between each screen is minimal, and so is each LED. LED video walls rely heavily on pixel pitch. Large displays require smooth pixel pitches to create a clear, vibrant look. The pixel pitch you need will determine the price. The closer the audience will be to the display, the finer the pixel pitch must be.
Images in an LED display wall area split, allowing a few ways to operate the LED indoor video wall. Customers can choose from the video card, hardware controller, or software PC. Each type comes with its own upsides and downsides.
The hardware controller is incredibly reliable and offers high performance. The downside is the lack of flexibility and limited pixel resolution. On the other hand, a software PC can support multiple input sources and allow a full pixel resolution. It might be the way to go for a company that wants to merge different images on the same large display.
Most indoor video walls look great in conference rooms, gathering areas, waiting rooms, fitness spaces, and more. They’re perfect for marketing and informational purposes. The location of the video wall will determine how big the display can be. Pick a different space if the wall you chose isn’t suitable for the size you’d like. The wall size will also influence the pixel density and the content.
Where your customers or patients will be at compared to the display will play a significant role. Will they be sitting across the room in a waiting area? Is this for a large sporting arena, in which individuals will be sitting far away?
The closer the audience is to the display, the higher resolution you’ll need. To determine the ideal viewing space, consider the intended use of the screens and the size of your area. LED screens allow clients to receive the perfect resolution for the project. Take note, the higher the resolution, the more expensive the display.
Are you hoping to take down the display and move it between venues? Do you want a permanent indoor video wall? Is the area full of heavy foot traffic or a more private setting? These questions affect the durability of the equipment needed for the display. It can also limit the options you have.
If you’re investing in an indoor LED wall, you want the best equipment that will last. Spending money on ill-fitting gadgets that won’t work or prematurely stop working isn’t worth the time, effort, or cash. Talk with a local professional to ensure you create a long-lasting video wall with high-quality equipment.
Content matters in the world of indoor video walls. Will you use the display for educational purposes while patients are in the waiting room? Is the video wall for entertainment purposes? Are you planning on using it to advertise upcoming events and specials?
You can use the display to show prerecorded videos, graphics, live videos, or other content. What’s important to know is that if your display is above standard size, you’ll need to create custom content to fit the screens. Otherwise, the videos, images, and graphics can appear distorted. Customers and clients won’t appreciate looking at an unnaturally stretched-out person while waiting to get their teeth cleaned. It may make them feel uncomfortable.
The more detailed the content, the higher resolution you’ll need. The small text also requires a higher resolution. It would be a shame to put together a display only to find the audience can’t read the message. Simple graphics and video could work better with less resolution. That’s why it’s important to understand what content you’ll display before creating the indoor video wall. It matters considerably.
Pro Content Display Tip
If you plan to show multiple content types, you’ll need a processor to merge the content into one seamless video wall.
Communicate Your Expectations Clearly
Working with a local professional will help you create the ideal indoor wall video display. Technicians implement the best equipment and best practices to fit your specific needs. But you need to communicate those needs and wants and desires. The more detailed you can be, the better.
Take time to write down questions, concerns, and wants before you meet with the professional. Giving them as much detail as possible will help create the perfect result. The technician wants the client to be happy, and communication is key to making that happen.
If you’ve considered these factors and you’re ready to purchase an indoor video wall, trust in True Tech. We’ll help you create the indoor display of your dreams using the best technology at the best price point. We manufacture everything in-house, which means your video wall won’t be passed around from shop to shop. Our expertise and experience will prove why we’re the best in the area. Contact us today to find out more!